Jennifer Lawrence will be the face of the new Dior perfume
Jennifer Lawrence was announced as the face for a new Dior perfume, which is supposed to launch later this year. This is the first fragrance of the maison since the iconic J’adore (1999); on the past years the brand has only released remixes of their old parfums, like the J’adore Injoy and the Miss Dior Eau de Parfum. The name and the launch date of the new fragrance are yet to be announced.
JLaw is a Dior ambassador since 2012.
Jay-Z is the new creative director at Puma
After an extremely successful partnership with Rihanna, Puma decided to name Jay-Z as the new creative director of the basketball operations. The decision was announced the same day the sportswear giant revealed that they were relaunching the basketball division. With his new job, the rapper will decide which players Puma will work with, product design and how the brand develops aesthetically.
Marc Jacobs is celebrating Pride #GratefulNotHateful
“I feel #Pride, or proud, every day of the year.” @themarcjacobs representing Blue, makeup by Global Artistry Ambassador @sarahtannomakeup using #Highliner Gel Eye Crayon in Top Seacret and Blue Me Away.💙🌈⠀ ⠀⠀ In the spirit of being #GratefulNotHateful, #MarcJacobsBeauty is donating on behalf of Marc to @sageusa. #Pride2018 🏳️🌈✨⠀ ⠀ 🎥 by @b_dacey with original 🎼 by @realmadwreck
Marc Jacobs revealed on June 21 their new social media campaign. #GratefulNotHeteful is celebrating Pride 2018, and is inspired by Marc’s everyday outlook on the topic. Even though the hashtag is being used on both Instagrams of the brand (@marcjacobs and @marcbeauty), the campaign is focused more on the Marc Jacobs Beauty’s account. There you can find images and videos of the designer, as well as of models and social media stars that are part of the LGBTQ+ community.